Product Description

The name "Romeo & Hyde"; Romeo for his romantic conviction that clothes can enhance and embody an love of the unique, the spontaneous, the passionate, and Hyde for the secret, disciplined and hidden alter ego, never wholly complete, always searching. The marriage makes for quality, balance and fun, always travelling. His launch range of jeans (made in the soft rare Japanese denim he sourced and secured) exemplify his sophisticated eye, but quietly. They make room for the individual wearing them, dressed up or down and then forgotten. Other sources of renewal remain the arts, music above all and in the case of these jeans, the inspiration was a poem by Patti Smith which ends with an appropriate xxxxx �don�t forget who you are�. Her New York rawness of seventies Rock somehow seemed to unite all the elements important to his own journey, and starting with jeans meant tilting at windmills.